Episode 35: Adapting to Change: How to Move Forward in CPG
It’s on all of our minds: how to respond to COVID in the packaged food industry, and how to respond and adapt to change during this time of uncertainty. Join me in conversation with fellow food industry consultant Amrit Richmond, as we talk about what’s going on in CPG right now, weeks after coronavirus started to impact our food industry.
In today’s episode, we discuss:
The state of the industry after the cancellation of EXPO West
How brick & mortar and eCommerce stores are responding, and how to interact with wholesale buyers at the present moment
Whether or not you should continue to promote your product
The bright side of being in the food industry right now
What you should think about for the wellbeing of your business and to guard for your future success
To keep in touch with Amrit, find her website here, or instagram here. On the show, Amrit also mentioned that Food Tech Connect is one of her favorite newsletters (besides Indie CPG!), which you can find here.
From there, don’t forget to join Alli’s free “Key Three Accountability Challenge” to stay on track of your business goals, mental well-being, and community connections this month, click here. We’d love to have you join us to focus on finding balance and supporting yourselves and your businesses this month.