Episode 11: Is Amazon right for my brand?
Join my favorite Amazon expert, Jennifer Kaylo Ruskin, for today’s episode as we talk all about whether or not Amazon is a viable channel for your brand.
The food industry is changing rapidly, and with the rise of ecommerce, Amazon seems like a natural channel for most brands. But is it really? On today’s episode, Jennifer talks us through:
Validating your brand on Amazon, and how to determine if you should list on their platform
Her favorite resources for pulling data from Amazon, so you can make smart business decisions using this powerful channel
Determining which of the MANY Amazon platforms is right for your brand, and how to decide
How to ship your items once you DO list your product on Amazon
Jennifer’s favorite tools that she mentioned on today’s show are:
To keep in touch with Jennifer, or to find out more about her October Amazon group course - find her at any of the below links:
Jennifer’s October Amazon Course
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