Episode 45: Working With Influencers: How To Execute A Successful Influencer Marketing Campaign For Your Food Or Beverage Brand with Wonderkind Co.

In today’s episode, I’m joined by social media & marketing expert Elle Defreitas of Wonderkind Co to talk about working with online influencers to increase sales of your food or beverage brand.

In today’s show, we cover:

• How and when you should consider working with influencers, and where to find the right people to shout-out your brand

• Elle’s foolproof process of engaging influencers so that they actually promote your brand in an authentic way and you see a return on investment for all those samples that you send out

• How to tell if your influencer-efforts are working, and what results to expect as you engage in influencer marketing campaigns for your food or beverage brand

To keep in contact with Elle, find her on Instagram @wonderkindco or at her website, www.wonderkindco.co 

This episode is sponsored by WeStock, a platform that we love and recommend to our clients. WeStock modernizes the customer request process, allowing your raving fans to help you get on the retail shelf, and for you to capture their interest to build a wholesale pitch that WORKS. Find out more about WeStock by clicking here, and use code FOODBIZWIZ to save $100 off your subscription.