Episode 113: [4th Quarter Focus Series #3] How To Win Over Buyers & Increase Sales
In the third episode of our Fourth Quarter Focus Series, we're talking about nurturing your existing accounts.
During the holiday season, it's crucial to ensure you're getting all of the sales that you can out of the shelves you're already on.
In this week's show, I'll discuss:
The importance of nurturing your relationships to set up for sales success in the fourth quarter.
The two audiences you'll focus on and how to nurture them.
Why nurturing your accounts is a multipronged strategy.
It's one thing to land on the shelf, and it's a whole other thing to sell off of them, so let's make sure you're planting the seeds to make the sale when it's crunch time!
In this episode, I also mentioned:
Episode 111: [4th Quarter Focus Series #1] The Wholesale Buyer's Perspective
Episode 112: [4th Quarter Focus Series #2] Your Last Chance Pitch
Are you enjoying this mini-series? I'd love to know your feedback, so send me a DM on Instagram @itsalliball, and let me know if you like this style where we take a larger topic and break it down into a series of shorter episodes.
If you’ve found value in the Food Biz Wiz podcast, you’re going to be blown away by Retail Ready, my online course for producers who are looking to increase their sales this year! Jump on our Retail Ready® waitlist to be the first to know when we open enrollment again. Click here to save your spot!