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Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packing, to mastering your brand strategy, packaging design, and marketing, to navigating growth on the retail shelves and e-commerce platforms, and eventually working with brokers and distributors - every step of the way is challenging.
Join former Head of Grocery & Grocery Buyer at Bi-Rite Market, Alli Ball (that’s me!), as I tell you exactly how to build a brand that flies off the shelf through solo episodes, curated guest experts across the food industry, and live consulting calls with my Retail Ready™ students!
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Thank you SO much for listening, subscribing, and joining Food Biz Wiz™, my free Facebook group for emerging brands in the packaged food industry. I can’t wait to learn more about you and support you as your grow your CPG business.!